Braze Audit

Are you getting maximum value from your investment in the Braze MA platform?

ARE YOU USING THE POTENTIAL TO THE FULL?

A Braze implementation should be a catalyst for a company to continue growing. But this is not always the case. Braze is a rather unique and exciting Marketing Automation/CRM system that is very strong in email and app communication.

A Braze implementation should be a catalyst for a company to continue growing. But this is not always the case. Braze is a rather unique and exciting Marketing Automation/CRM system that is very strong in email and app communication.

How do we work with implementations?

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Discovery

Every company has unique circumstances when it comes to implementing a CRM. We start our projects with a "Discovery" where we identify your specific challenge and conditions.

Planning

After a completed Discovery, we plan the implementation together with all stakeholders. Here we prioritise that the whole implementation team agrees on the scope and objectives for a successful implementation.
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Implementation

Now we are ready to start the implementation of HubSpot. We'll take each task in turn and make sure we follow the schedule. If anything unforeseen comes up during this period, we handle it according to an agile project methodology.

Off-boarding

Once the implementation is complete, it's time for your organisation to take over and create value. We'll make sure you have the tools you need to use the system on your own. Once the project is complete, we hope you'll take the time to give us a review.
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OUR BRAZE AUDIT HELPS YOU ENSURE THAT

Processes are optimally set up and follow Braze best practices
Any adaptations are scalable and easy to maintain
Structure the database using naming and tags
Segmentation and personalisation
Design and implementation of Canvas for different stages of the customer journey
Handling of personal data in compliance with EU directives (GDPR)
A roadmap of priority actions is established

Maximise the value of your investment

START WITH A BASELINE ANALYSIS

It is important to understand how the platform is currently being used, what challenges you are experiencing and what vision and goals you are striving for.

ADAPTATIONS THAT DELIVER BUSINESS RESULTS

Your MA system should increase the relevance of communication and convey the right knowledge in the right channel. Omni-channel communication results in a seamless customer experience across all channels.

A clear vision produces a good result

LINK TO GOALS AND INSIGHTS

It is rarely uncommon to lack clarity on how Marketing Automation and CRM support business objectives and provide insights.

FOLLOW-UP AND ADJUSTMENTS

Clear objectives can be used as a framework to configure the platform. The solution can then be measured, evaluated and adjusted to maximise your business results.

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PROCESS

Based on your current processes, we compare them to Hubspot best practices. We check your current use of the system and come back with suggestions for optimisation.
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TECHNOLOGY

The MA system should enable you to understand your audience, personalise your communications and offer the right content to the right person in the right channels.
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HUMAN

An MA system is of no use if it is not used. We help your users understand the platform's capabilities and get started with Braze.

We'd love to talk to you!

Take the next step and book a meeting with us using the form below. If you can't find a convenient time, you can always call or email us.